The Importance of Inclusive Accessibility in the Workplace
When it comes to including people with disabilities in the workplace, many organizations still see it as simply “the right thing to do." or "a box to check".
While that’s a positive starting point, it’s also very limited. The truth is, that accessibility and inclusion brings your business or organization tremendous benefits that go way beyond goodwill. Building a workplace that embraces accessibility is not only an ethical choice—it’s something that can lead to higher productivity, happier employees, loyal customers, and a reputation as a forward-thinking, innovative organization.
How Disability Inclusion Benefits Business:
1. Boosted Productivity
When employees feel supported with the right tools and resources, they’re naturally more motivated and productive. This is especially true for people with disabilities. When we’re provided with the accommodations we need, whether it’s flexible scheduling or assistive tech, it helps us operate to our full potential. These accommodations often end up benefiting everyone in the workplace by promoting a culture of support and understanding in order to achieve organization-wide productivity. It can also lead to a company-wide increase in performance standards.
2. Access to a Larger, More Diverse Talent Pool
People with disabilities make up about 20% of the U.S. workforce, and a quarter of Americans live with a disability—many of which are invisible. By opening up to more inclusive practices, you’re tapping into a vast talent pool full of unique strengths and skills, from neurodivergent thinkers to people with valuable life perspectives. When you’re open to all kinds of abilities and ways of thinking, you gain access to talent that can bring fresh insights and creative approaches to your team.
3. Encourages Innovation and Creativity
People with disabilities have developed unique ways to navigate challenges, which often means we’re natural problem-solvers. By including our perspectives in your company, you can harness this innovative thinking. Encouraging diverse viewpoints leads to creative ideas and solutions, helping your products and services evolve to meet more needs and stand out in the market.
4. Better Customer Loyalty and Reach
People notice when businesses prioritize accessibility, and customers with disabilities are more likely to stick around and support companies that meet their needs. Accessibility shows customers you care about making their experience positive and stress-free, which builds loyalty and trust. Remember- it's ALL about the customer. If your customer can't even access your products and/or services, why would they be loyal to you? It's a non-starter. And It’s not just the customers who benefit— their families, friends, and communities notice too. A welcoming, accessible product and services suite brings in more people and shows everyone you’re a business that’s open to all.
5. Expanding Your Customer Base
Accessibility means removing barriers that could keep people away from your services. Whether it’s making a physical space easier to navigate or ensuring your website is user-friendly for everyone, removing these obstacles opens up your business to a wider audience. Not only are you inviting in people with disabilities, but you’re also sending a message of inclusivity that appeals to their networks—helping you grow your customer base in ways that are both impactful, sustainable and profitable.
Let’s Make Accessibility Part of Your Business Model
Creating a workplace that’s accessible and inclusive is a win-win. You get to build a supportive, innovative company culture, while your employees and customers experience firsthand the benefits of a space that values everyone’s contributions. Accessibility is more than a feel-good initiative—it’s a vital part of a successful, profitable business strategy.
Interested in learning more about making accessibility work for your organization?
Let’s chat! As a certified accessibility professional (CPACC), I specialize in helping businesses unlock the benefits of accessibility with tailored consulting services. Together, we can build a more inclusive workplace that not only supports your employees but also drives growth and innovation. Reach out today to get started!